Allure

Allure Bridals is all about the details — beading, floral appliqués, dramatic backs, and perfect draping. Each gown features details to set it apart and make the bride shine.

Allure Bridals Fall 2020 looks to the arresting sunsets and boundless horizons of the American West to showcase yet another season of incredible bridal design. Rich detail work and luxurious fabrics are the hallmark of the Allure Bridals collection, and the Fall 2020 continues to thrill with innovative textiles, carefully designed to highlight a bride’s natural beauty while pushing beyond the standard silhouettes